Business Reports

Business Reports

Sales And Traffic By Child ASIN Report

Table name: sellercentral_salesandtrafficbychildasin_report

Seller Central Console Report: Sales And Traffic By Child ASIN Report

For details on data availability and refresh schedule, please click here.

Column NameData typeDescription

account_name

String

Intentwise Account Name

account_id

Integer

Intentwise Account Id

seller_id

String

Amazon Seller Id

country_code

String

Country code

currency_code

String

Currency code

sale_date

date

Sale date

parent_asin

String

Parent ASIN

child_asin

String

Child ASIN

units_ordered

Integer

Number of units ordered

units_ordered_b2b

Integer

Number of units ordered by business buyers

ordered_product_sales_amt

Numeric

The amount of ordered product sales

ordered_product_sales_currency

String

Ordered product sales currency

ordered_product_sales_b2b_amt

Numeric

Amount of ordered product sales from business buyers

ordered_product_sales_b2b_currency

String

Ordered product sales currency

total_order_items

Integer

The total number of order items

total_order_items_b2b

Integer

The total number of items ordered by business buyers

traffic_by_asin_sessions

Integer

Sessions are visits to your Amazon.com pages by a user. All activity within a 24-hour period is considered a session

traffic_by_asin_sessions_prcntg

Numeric

Percentage of sessions that contain at least one page view for a particular SKU/ASIN relative to the total number of sessions for all products

traffic_by_asin_page_views

Integer

Total number of page views

traffic_by_asin_page_views_prcntg

Numeric

Percentage of page views that a particular SKU/ASIN receives relative to the total number of page views for all products

traffic_by_asin_buy_box_prcntg

Numeric

This is the percentage of page views where the Featured Offer (the add to shopping cart link) appeared on the page for customers to add your product to their cart

traffic_by_asin_units_session_prcntg

Numeric

Percentage conversion metric indicating how many units were purchased relative to the number of people who viewed the products

traffic_by_asin_units_session_prcntg_b2b

Numeric

Percentage conversion metrics (number of units purchased by business buyers relative to number of people who viewed the products)

traffic_by_asin_browser_sessions

Integer

Sessions are visits to your Amazon.com browser pages by a user. All activity within a 24-hour period is considered a session

traffic_by_asin_mobile_app_sessions

Integer

Sessions are visits to your Amazon.com App pages by a user. All activity within a 24-hour period is considered a session

traffic_by_asin_browser_sessions_prcntg

Numeric

Browser sessions percentage

traffic_by_asin_mobile_app_sessions_prcntg

Numeric

App sessions percentage

traffic_by_asin_browser_page_views

Integer

Hits in your Amazon.com browser

traffic_by_asin_mobile_app_page_views

Integer

Hits in your Amazon.com app

traffic_by_asin_browser_page_views_prcntg

Numeric

Browser views percentage

traffic_by_asin_mobile_app_page_views_prcntg

Numeric

App views percentage

Sales And Traffic By Date Report

Table name: sellercentral_salesandtrafficbydate_report

Seller Central Console Report: Detail Page Sales And Traffic by Date

For details on data availability and refresh schedule, please click here.

Column NameData typeDescription

account_name

String

Intentwise Account Name

account_id

Integer

Intentwise Account Id

seller_id

String

Intentwise Seller Id

country_code

String

Country Code

currency_code

String

Currency Code

sale_date

date

Sale Date

ordered_product_sales_amt

Numeric

The amount of ordered product sales

ordered_product_sales_currency

String

Ordered product sales currency

ordered_product_sales_b2b_amt

Numeric

The amount of ordered product sales by business buyers

ordered_product_sales_b2b_currency

String

Business buyers Ordered product sales currency

units_ordered

Integer

The total number of units ordered

units_ordered_b2b

Integer

The total number of units ordered by business buyers

total_order_items

Integer

The amount of ordered items

total_order_items_b2b

Integer

The amount of ordered items by business buyers

avg_sales_per_order_item_amt

Numeric

The average sales per order item, determined by dividing the ordered product sales by the total order items

avg_sales_per_order_item_currency

String

The average sales per order item currency

avg_sales_per_order_item_b2b_amt

Numeric

The average business buyers sales per order item, determined by dividing the ordered product sales by the total order items

avg_sales_per_order_item_b2b_currency

String

The business buyers average sales per order item currency

avg_units_per_order_item

Numeric

The average number of units for each order item

avg_units_per_order_item_b2b

Numeric

The average number of units for each item ordered by business buyers for the selected time period

avg_selling_price_amt

Numeric

The average price of units sold, calculated by dividing the total ordered product sales by the total units

avg_selling_price_currency

String

The average selling price currency

avg_selling_price_b2b_amt

Numeric

Average price of units sold to business buyers (total ordered product sales from business buyers ÷ total units from business buyers)

avg_selling_price_b2b_currency

String

The business buyers average selling price currency

units_refunded

Integer

Number of units refunded

refund_rate

Numeric

The refund rate, calculated by dividing the number of units refunded by the number of units sold

claims_granted

Integer

Number of A-to-z claims granted

claims_amount

Numeric

Monetary amount of filed A-to-z Guarantee Claims

claims_amount_currency

String

Claims amount currency

shipped_product_sales_amt

Numeric

The amount of shipped product sales, calculated by multiplying the price of the order items and the number of units sold and confirmed shipped

shipped_product_sales_currency

String

Shipped product sales currency

units_shipped

Integer

Number of units shipped

orders_shipped

Integer

Number of orders shipped

page_views

Integer

Hits in your Amazon.com presence

sessions

Integer

Sessions are visits to your Amazon.com pages by a user. All activity within a 24-hour period is considered a session

buy_box_percentage

Numeric

This is the percentage of page views where the Featured Offer (the add to shopping cart link) appeared on the page for customers to add your product to their car

order_item_session_percentage

Numeric

The order item session percentage, calculated by dividing the total order items by the number of distinct session counts

order_item_session_percentage_b2b

Numeric

Order item session percentage (total order items from business buyers divided by the number of distinct session counts)

unit_session_percentage

Numeric

Percentage conversion metric indicating how many units were purchased relative to the number of people who viewed the products

unit_session_percentage_b2b

Numeric

Percentage conversion metrics (number of units purchased by business buyers relative to number of people who viewed the products)

avg_offer_count

Numeric

The total number of offers listed for sale

avg_parent_items

Numeric

The average number of parent items listed

feedback_received

Integer

Total number of customer feedback received

negative_feedback_received

Integer

Number of negative feedback received

received_negative_feedback_rate

Numeric

Total negative feedback received divided by total feedback received

browser_page_views

Integer

Hits in your Amazon.com browser

mobile_app_page_views

Integer

Hits in your Amazon.com app

browser_sessions

Integer

Sessions are visits to your Amazon.com browser pages by a user. All activity within a 24-hour period is considered a session

mobile_app_sessions

Integer

Sessions are visits to your Amazon.com app pages by a user. All activity within a 24-hour period is considered a session

Sales And Traffic By SKU Report

Table name: sellercentral_salesandtrafficbysku_report

Seller Central Console Report: Detail Page Sales And Traffic

Note: This report is 2 days behind

For details on data availability and refresh schedule, please click here.

Column NameData typeDescription

account_name

String

Intentwise Account Name

account_id

Integer

Intentwise Account Id

seller_id

String

Amazon Seller Id

country_code

String

Country code

currency_code

String

Currency code

sale_date

date

Sale date

parent_asin

String

Parent ASIN

child_asin

String

Child ASIN

sku

String

SKU

units_ordered

Integer

Number of units ordered

units_ordered_b2b

Integer

Number of units ordered by business buyers

ordered_product_sales_amt

Numeric

The amount of ordered product sales

ordered_product_sales_currency

String

Ordered product sales currency

ordered_product_sales_b2b_amt

Numeric

Amount of ordered product sales from business buyers

ordered_product_sales_b2b_currency

String

Ordered product sales currency

total_order_items

Integer

The total number of order items

total_order_items_b2b

Integer

The total number of items ordered by business buyers

traffic_by_asin_sessions

Integer

Sessions are visits to your Amazon.com pages by a user. All activity within a 24-hour period is considered a session

traffic_by_asin_sessions_prcntg

Numeric

Percentage of sessions that contain at least one page view for a particular SKU/ASIN relative to the total number of sessions for all products

traffic_by_asin_page_views

Integer

Total number of page views

traffic_by_asin_page_views_prcntg

Numeric

Percentage of page views that a particular SKU/ASIN receives relative to the total number of page views for all products

traffic_by_asin_buy_box_prcntg

Numeric

This is the percentage of page views where the Featured Offer (the add to shopping cart link) appeared on the page for customers to add your product to their cart

traffic_by_asin_units_session_prcntg

Numeric

Percentage conversion metric indicating how many units were purchased relative to the number of people who viewed the products

traffic_by_asin_units_session_prcntg_b2b

Numeri

Percentage conversion metrics (number of units purchased by business buyers relative to number of people who viewed the products)

traffic_by_asin_browser_sessions

Integer

Sessions are visits to your Amazon.com browser pages by a user. All activity within a 24-hour period is considered a session

traffic_by_asin_mobile_app_sessions

Integer

Sessions are visits to your Amazon.com App pages by a user. All activity within a 24-hour period is considered a session

traffic_by_asin_browser_sessions_prcntg

Numeric

Browser sessions percentage

traffic_by_asin_mobile_app_sessions_prcntg

Numeric

App sessions percentage

traffic_by_asin_browser_page_views

Integer

Hits in your Amazon.com browser

traffic_by_asin_mobile_app_page_views

Integer

Hits in your Amazon.com app

traffic_by_asin_browser_page_views_prcntg

Numeric

Browser views percentage

traffic_by_asin_mobile_app_page_views_prcntg

Numeric

App views percentage

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